Science of Attraction - The Halo Effect

When we meet a person for the first time we undoubtedly draw a conclusion about them. We make a judgement on what type of person we think they are and possibly subconsciously, decide whether we like them or not.

But is it possible that one aspect of their personality, one trait or detail can affect how we perceive them? Would we judge a generally good person as bad because of their views on religion, or a joke that's in bad taste or how much money they have? And is the reverse true? How good is our judgement really?

In this experiment two groups of lovely ladies will see two very different sides of the same guy.

The choice of a product we buy can be influenced by the positive aspects of the celebrity representing it or we may stay in a relationship which is wrong for us because of one good quality which blinds us to the negatives of our partner or makes them seem more positive.

This is known as the halo effect. When one good quality spills its appeal onto
other elements of a person's character we are seeing the Halo Effect in action. We decided to find out what impact it has on personal relationships and the way we perceive others.